On-demand courses enable people to learn at their own pace, including a time and place of their choosing. And when a learner needs information, they have immediate access to course content.
But as technology continues to evolve, the need for on-demand courses has grown dramatically. And when well designed, they can lead to higher engagement, performance, and productivity. While benefits of on-demand courses are well documented but also include:
- Convenience for the learner
- Global reach
- Low Delivery Costs
- Improved Consistency of Learning
- A Personalized Experience
- Improved Data Tracking
- Fast Delivery of Training
- Localized Content
On-demand courses can include a variety of content types: videos; interactive videos; exercises; infographics; motion graphics and animation; games.
At Spark + Co., we are experts at creating on-demand courses. Including for small and medium-sized businesses, trade associations, government agencies, and non-profits. So, if you’re new to creating on-demand courses and e-learning or need some extra expertise, we’re here to help.
Live Virtual Training
Live virtual training has become a standard method for training and information sharing, often designed to replicate the experience of a face-to-face training course. It allows for discussion, group breakout work, Q&A, and access to a responsive expert.
But, the skills needed to design and deliver a live virtual session are quite different from face-to-face delivery. So mastering how to provide engaging and interactive sessions is essential for impactful learning experiences. And we help our clients learn to deliver exceptional live virtual training using Zoom or Microsoft Teams type tools. This involves presenting, facilitation, group dynamics, and problem-solving skills.
Webinars have become a popular method of communicating in a virtual world. And webinars are great for topical presentations as they are easy to set up. But webinars do have their limitations. Including:
- Being Resource Intensive
- Unsuitable For Some Types of Training
- Lack of Learner Control and Convenience
- Being a Scheduling Nightmare
So why not convert your webinars to on-demand courses? It is a great way to quickly and inexpensively create on-demand courses. And many organizations use webinar conversions to on-demand courses as the first phase in creating a suite of online lessons. It allows you to meet the immediate demand and develop products to meet future demand. And by using your existing assets, you can create a course in less time and at a lower cost.
Services To Enhance Your Training Success
At Spark + Co., we also provide services and expertise that support the success of your online courses, including
- Training Assessments and Strategies
- Driving traffic to your courses: SEO Audits, Keyword Research, and Content Marketing
- Advising on Course Pricing (if you’re selling your course)
- Working with you on Selecting The Best LMS for the courses you’re creating
- Maintenance Programs to Keep Your Course Content Up to Date and Fresh
Training Assessments And Strategies
We can review your existing training programs and develop a plan to fine-tune them, so they meet your goals. Or we can design a training strategy for a new initiative you are launching.
Drive Traffic To Your On-Demand Courses
You have a great course that you want people to take. But if people don’t find it, it doesn’t matter how good your on-demand courses are. You’re not going to train or educate many people. But we can help you drive traffic to your course by
- Conducting an SEO Audit of your site to identify ways to improve performance. And help you rank higher on Google and other search engine rankings
- Identifying keywords with good search volume that are relevant to your topic and that you can rank for in search engines
- Training you to create content optimized for search engines that will attract traffic
Advice On Pricing Your Course
If you are considering creating a new course, we can help you gauge if there’s demand for your topic. We can also provide insights into how much you should charge for your on-demand courses or other training.
Selecting The Best Learning Management System (LMS)
There are over 800 LMS available on the market for you to choose from. But which one is the best fit for your upcoming courses? Selecting an LMS is a critically important task and one that most people get wrong. So that’s where we can help you find one that meets your needs, budget, and learners’ needs.
Course Maintenance And Content Re-Fresh
If you have on-demand courses or other training, you need to ensure it’s well maintained and up to date. So periodically you’ll need a content refresh to add new topics or information. We can schedule periodic maintenance and content upgrades. So your training remains informative and topical.